E183: Retail eCommerce Reimagined - w/ Matteo Grassi, Popup - THE ECOMMERCE EDGE Podcast - 05 January 2023

This is our first episode for 2023 and our first since rebranding to 'THE ECOMMERCE EDGE' Podcast to better reflect what we do.

This episode with Matteo is an absolute CRACKER to kick off 2023 with - so enjoy!

• Matteo is the Co-Founder of Popup - https://www.popup.store
• Popup is an entirely new kind of retail eCommerce platform
• Popup allows merchants to create multiple buyer journey flows vs the traditional Home>Category>Product Page>Cart>Checkout flow
• This is enabled through a completely drag and drop interface as well as the ability to create any kind of landing page which then adopts any flow a merchant wishes from there
• In this episode, Jason and Matteo discuss what Matteo believes to be an opportunity for brands to create standout customer experiences painlessly!